Each year here at Multitrip.com we conduct our annual Irish travel survey among our customer base to gauge the yearly trends that are impacting Irish holiday goers and the travel trade. Last year we published our results from both 2016 and 2017 to see if any bigger changes were happening throughout the industry. This year, we asked similar questions to get a better idea of our holiday plans. Our customers were as helpful as ever when it came to voicing their thoughts, plans and past experiences while abroad. A total of 3109 people took the survey over the period of the 6th-20th of March 2018. Below are just some of the topics that were covered.
It’s clear from the answers above that Irish holiday goers like to get away as much as they can! A whopping 87.4% of those surveyed will be planning between 2 and 5+ getaways throughout this year! Just over 10% will have one holiday (we hope its a big one) while thankfully only 1.4% of those who answered will be spending this year firmly rooted to Irish soil! Where exactly would all these people be planning to escape to was the topic of our next question.
A serious lack of vitamin D in Ireland throughout the year means that nearly two thirds of those planning a trip will be looking for sun. City breaks continue to be a popular destination while 12.7% of those said they’d be heading off in pursuit of culture. Those not content with laying around in the sun or wandering around museums said they’d spend their holiday on an adventurous mix of walking, biking or hiking.
Mainland Spain and the Canary Islands are clearly still a massive draw for those sun worshipers among us while France, Portugal, Italy and other European destinations continue to be popular destinations. Nearly 15% of people said they were planning a trip stateside for 2018 which could be in part due to the increase in budget flight options from new and competitive carriers. Asia is growing in popularity with 6.5% of those surveyed saying they were planning on visiting the region.
Most of our customers surveyed said they will travel with their other half while the second biggest portion will travel as a family with children. 14.6% of people will head away with friends while less than 10% will travel alone or with a group/club.
Holiday Planning and spend:
It’s clear from the results of question 8 that we are quite organised when it comes to booking our trips away. Just over 3/4 of those said they have booked a trip between 12 and 3 months before leaving. The remaining 25% will either book last minute (within a month) or will be early birds and plan their holiday over a year in advance.
When it comes to a main holiday, over half of those questioned said they will get away for between 1 and 2 weeks. If you enjoy a slightly shorter break then you’re among the 21.4% of people who’ll spend a week or less. A further 20.8% of people will opt for between 2 and 4 weeks while 3.8% of our truly lucky customers said they will get away for over a month!
Once on holiday, no matter how long we are away for it, the answers to the above question show that once we’re abroad we tend to make the most of it. With a third of us spending between €1000 and €2,000 euro while away these figures are still on the more conservative end. Just under half of us will spend over €2,000 with 7% of that segment admitting they’d spend over €5,000. With those kind of excesses being spent you shouldn’t feel bad next time you’re away and opt for that bottle of champers (or two) after dinner!
Hiring A Car:
Holidays can lead to excessive spending, but if there’s one thing you shouldn’t have to pay the excess on it’s a car rental. As part of our survey we asked our customers some questions around hiring a car while abroad and car hire excess charges.
With over a quarter of people travelling saying that they plan on renting a car, we asked what percentage of those were aware of Car Hire Excess Insurance, those who planned to buy it and how they would buy it.
For more on all things car hire excess insurance, visit our sister company CarHireExcessInsurance.com to get a quote and see how much you can save yourself next time you go to rent a car abroad.
Travel Stresses and worries:
Although holidays are usually a relaxing and enjoyable time of peoples year, there are of course things that can go wrong. Due to this, holidays can bring their own set of worries and concerns. We asked our customers to let us know what concerned them most during their holidays abroad.
Worries are one thing, but what about past experiences? We all have a story or two from a backpacking trip or family holiday that went array. Cancelled plans, a bout of food poisoning from some less than sanitary market food or ending up on the wrong train to a destination that’s not on the itinerary. Below are some of the most common holiday mishaps our customers have been unlucky enough to have witnessed.
As always, we’d like to thank our customers who took the time to take our survey. We hope you found the above results to be an interesting look into Irish holiday goer trends for this year. If you’re planning your holiday (or 5) this year, don’t forget to get your travel insurance! Why not go one better and get a 2 year multi-trip travel insurance quote online today.